Callaway Digital Arts (www.callaway.com), interactive publisher of premium children’s and lifestyle applications for the iPad, today announced that its iPad apps Thomas & Friends: Misty Island Rescueand The Monster at the End of This Book are the No. 1 and No. 2 best-selling book apps in Apple’s App Store. Callaway’s wildly successful Martha Stewart Makes Cookies app was selected as the iPhone App of the Week and is currently the No. 6 best-selling lifestyle app in the App Store.
“Callaway Digital Arts is paving the road to the digital future,” said Callaway Digital Arts Chairman and Chief Creative OfficerNicholas Callaway. “We are honored that Martha Stewart Makes Cookies is featured as App of the Week and just as thrilled thatThomas & Friends: Misty Island Rescue and The Monster at the End of This Book are the top two Book apps in the App Store. Callaway Digital Arts is solving the mobile app discovery problem with our revolutionary approach to storytelling.”
Thomas & Friends: Misty Island Rescue, developed for iPad by Callaway Digital Arts in partnership with HIT Entertainment, is now the No. 1 best-selling book app in the App Store. Misty Island Rescue brings Thomas the Tank Engine™ to life in a beautiful app based on the animated feature-length movie. The app chronicles Thomas’ adventures as he leaves the Island of Sodorto to build a new Search and Rescue Center with vibrant multi-touch animation and narration, and also includes engine and story-related sound effects, games, CG animated video, and art activities, enabling children and families to engage in the story via multiple touchpoints.
The Monster at the End of This Book, recreated for iPad by Callaway Digital Arts and Sesame Workshop, is at No. 2 on the App Store book app chart. The Monster at the End of This Book enhances the classic book first published in 1971 with a completely immersive user interface that draws children into the story. As everyone’s favorite lovable, furry blue monster, Grover, tries to prevent readers from reaching the end of the book by securing pages with everything from ropes to brick walls, children delight in interacting directly with the story elements. Narrated by Grover himself, The Monster at the End of This Book for iPad features lively animation, word highlighting to help build reading skills, and playful parent tips from the educational experts at Sesame Street.
Thomas & Friends: Misty Island Rescue for iPad is available for a limited-time price of $4.99, and The Monster at the End of This Book for iPad is available for $3.99.
