Posted on March 12, 2010 by editor

The B&N e-book reader app will be specifically designed for the iPad, including access to the B&N eBookstore plus any content in a particular user’s existing B&N digital library.

That includes any content downloaded to the Nook, but who is going to have both a Nook and an iPad? Either way, it sounds like a good plan to get as many people to their online library as possible.

The company’s support for the iPad is also a confirmation of the Apple tablet’s value as multimedia device that includes an e-reader capabilities. Indeed, a recent ChangeWave Research survey of 3,100 U.S. consumers indicates that people would prefer a multimedia iPad over a dedicated e-reader.