Posted on February 18, 2010 by editor

-FeedHenry, the cloud-based Platform-as-a-service solution for cross-platform apps, announced that its Hosted Development Environment enables users to build and run the same application across iPhone, Android, Symbian and Blackberry smartphones, and also across Web and social media sites including Facebook and MySpace. It solves the problem enterprise content providers and developers have in building different versions of complex apps for multiple environments.

FeedHenry provides a Platform-as-a-service (PaaS), one-stop shop to build, deploy and operate applications that look and perform consistently across different devices. FeedHenry’s platform significantly reduces the cost and complexity of developing multiple versions of an application providing an efficient way to extend apps across mobile, web and desktop environments. Developers of iPhone and iPad applications now have a technology baked into their apps that will enable them to react quickly to changing market demands and reuse apps for multiple devices.

FeedHenry’s solution is built on a cloud-based application-hosting environment. It provides productivity benefits because developers don’t have to reconfigure databases and servers. Development can be performed online with no set-up and installation, which cuts down on operational procedures. Unlike other software development environments, application analytics are directly integrated into the online interface.

FeedHenry has joined forces with AskMoby™ to launch a complex interactive weather application that offers users custom weather reports. It is available, not only as a mobile application for iPhone, iPad and for Vodafone 360, but also as a social web application.

“The big challenge for the market is to take the iPhone application experience and make it available across many different devices,” said Barry Downes, founder and president, FeedHenry. “As the smartphone market grows, end users will demand apps that can work across Android, Symbian, Nokia and all the other platforms out there. FeedHenry’s solution will enable any company developing applications to capitalize on the market today and be ready to draw revenue as the market changes.”